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Trump proposes renaming artificial intelligence and creating an "AI Force"

Published: 20 September 2026

The conversation around artificial intelligence has taken an unusual turn after President Donald Trump declared that it's time for the field to get a new name, according to TechCrunch. The proposal comes amid increasingly intense debates over AI's impact on the economy, jobs, and American society.

An "AI Force" alongside the rebranded name

In addition to the rebranding idea, Trump also announced plans to create a structure called the "AI Force," intended to coordinate government efforts related to the development and deployment of artificial intelligence technologies. Details about the body's exact role, the resources allocated to it, or how it would interact with existing agencies have not yet been made public.

The announcement comes at a time when numerous American companies are investing heavily in AI, while authorities face growing pressure to regulate the sector, particularly amid concerns over job automation and the use of personal data.

Unsubstantiated claims of "Democratic manipulation"

One controversial part of the president's remarks was his claim that public criticism of AI is, in fact, a "hoax" orchestrated by the Democratic Party. Trump made this assertion without presenting concrete evidence, according to TechCrunch.

The claim sparked swift reactions across the tech community and the political world, particularly given that concerns about AI stem from a wide range of sources — from workers affected by automation to digital ethics experts and consumer protection organizations.

Impact on the market and public perception

For the business world, an official rebranding of the term "AI," combined with the creation of a dedicated federal body, could influence how companies talk about their AI-based products. Analysts warn, however, that name changes without clear regulatory policies could deepen public confusion about the real benefits and risks of the technology.

Source

TechCrunch →

844-ai.ro reports based on the source above. Editorially synthesized article, with attribution.

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